Well, it’s been a year it doesn’t surprise me. I’m talking a year of lockdowns, and how you’ve all probably painted or repainted every room in the house. Fair enough. But if you haven’t, yet, you might be interested to hear about a new paint collection from Dulux. Not just a new collection of colours, but a whole new luxurious range of heritage paint finishes and hues.
Velvet Matt Finish That is Silky and Soft
The curated collection of 112 luxurious colours has been formulated by Dulux to give walls a unique ‘Velvet Matt’ finish that is silky and soft to the touch. This is not all style and no substance either. The paints have been formulated to be tough enough to stand up to the demands of today’s busy homes and deliver exceptional long-lasting performance. Which is music to the ears of one who has tried matt paints before and found that they mark horribly.
And as the name suggests, the colours of Heritage are all modern interpretations of classic shades from the history of British architecture and design. But brought bang up to date by colour experts to make them completely at home in modern homes.
The finishes comprise of a unique ‘Velvet Matt’ for walls and ceilings, Eggshell for wood and metal and a premium undercoat. All have been developed in partnership with professional decorators who know you know. Also, the paint is specially formulated using the finest ingredients to provide paints that goes on smooth and continue to perform once on the wall. Meaning, every job can be tackled from start to finish with the Heritage range.
Named After Evocative British Locations
The colour range spans the palest duck egg to the deepest aubergine, and the names have been selected to evoke both the richness of the paint and its roots in evocative British locations. Names such as Chiltern White, Golden Ivory, Potters Pink, Cornish Clay, Pugin Red, Romney Wool, Raven’s Flight, Wooded Walk and Bathstone Beige. Taken as a whole, these are timeless colours that will work in any home from period, to traditional, to contemporary.
Marianne Shillingford, Creative Director of Dulux, comments:
“With the Heritage range, we have combined the finest colours from important periods of decorating history with the most stylish contemporary hues to create a truly gorgeous collection that adds beauty and luxury to every kind of home.
“It’s also unashamedly modern in design when it comes to the paint itself. The rich, creamy formulation is easy to apply and dries to a premium matt finish which is tough enough to deal with everything real life throws at it. But the pure delight lies in how it feels to the touch. Soft and smooth like silk velvet. Now that is the kind of luxury every wall deserves. Who wouldn’t want to drape themselves and their walls in the finest velvet?”
The quality of Heritage is backed by the Dulux Promise that each can of paint will deliver the perfect colour, uniform finish and the coverage stated or Dulux will replace it. Available from Homebase stores nationwide and other leading decorators’ merchants.
Find the latest stockist information at www.duluxheritage.co.uk